The Austrian Tourist Office hopes to reach U.S. travel agents with a new campaign focusing on 250 of the country's activities, diversions, meals, landmarks and hidden gems, such as a rooftop terrace ...

In January 2026, Austria Tourism partnered with Vienna agency Wien Nord Serviceplan to launch the NON-DISCLOSURE AUSTRIA campaign. The idea asks travelers to sign a symbolic non-disclosure agreement ...

Visiting Austria? Whether you're exploring Vienna, Salzburg, or the Alps, learn the most frequent tourist mistakes and how to avoid them. Travel smarter with cultural insights and practical tips.

It’s been declared the most beautiful village in the world; it’s a UNESCO World Heritage Site; and it is said to have inspired the setting for Disney’s blockbuster Frozen. Welcome to Hallstatt, ...

For European tourist offices nowadays, the road to self-promotion is a delicate balance. Yes, they want to lure visitors to their destination, but they also want -- or should want -- to protect their ...

As artificial intelligence conquers more and more areas of our lives, the Austrian National Tourist Office is launching the world’s first “Authentic Intelligence”. At “Chat SkiPT”, real-life ski ...

After spending several years with the Austrian Tourist Office in its Frankfurt, Los Angeles and New York offices, Michael Gigl became director-North America in late 2003. During his tenure, the office ...

Austria’s Tourism State Secretary, Elisabeth Zehetner, has declared the 70th Eurovision Song Contest in Vienna a monumental opportunity for the nation’s tourism sector. Speaking at a press conference ...