You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. It's no secret that social media has become a major part of the artist and song promotion playbook.

The music and celebrity worlds have always run on image as much as talent. A great song needs a great visual to match, and a star's brand lives or dies by the content surrounding them.

NEW YORK, NY - OCTOBER 10: A child is photographed watching a controversial 'Beavis and Butt-head' fire episode on television October 4, 1993 in New York City. (Photo by Yvonne Hemsey/Getty Images) ...

Forbes contributors publish independent expert analyses and insights. Olivia Shalhoup covers entertainment marketing and social strategy. This voice experience is generated by AI. Learn more. This ...

This article explains the surrounding factors that have culminated in bringing music marketing in Nigeria to an all-time high Recently, a music star released a widely polarising record which many ...