The IAB UK and DMA UK have released the UK’s first code of conduct for search marketing firms. Companies that want to earn the IAB UK’s accreditation must comply with 4 specific criteria. At least two ...
The world is in a state of flux – but so is the ad tech industry. That’s why IAB UK created a new role in April focused solely on helping ad tech “build a more sustainable future,” said Tina Lakhani, ...
IAB Europe, the leading European-level industry association for the digital advertising ecosystem, has announced that ...
SAN FRANCISCO, Oct. 13, 2025 /PRNewswire/ -- MediaGo, an intelligent advertising platform, today announced its official membership with IAB UK, the leading industry body for the UK's digital ...
The Interactive Advertising Bureau (IAB) has released its 2023 Compass report as it looks to understand how the media mix will shift in the UK over the next few years. Working with consultancy MTM, ...
The trade body will use its annual flagship conference, hosted today (June 7) to reveal the latest status update of the initiative which encourages adtech companies and publishers to reduce ad fraud, ...
IAB UK, a digital advertising trade association, has made changes to its Gold Standard certification, introducing stricter criteria for businesses to meet in order to gain accreditation. Previously, ...
UK digital ad spend is forecast to grow by around 10% this year and next, to reach £45bn in 2026, according to data from the IAB UK. In the first half of this year, UK digital ad spend totalled ...
TikTok has received Gold Standard 2.0 certification from the Internet Advertising Bureau (IAB) UK, joining the likes of Facebook, YouTube, Instagram, GroupM UK, OpenX, and others in being certified ...
Almost four in five consumers accept that advertising funds free online content, but "they need to feel in control, particularly on mobile, and ad blocking is the way to gain control,” according to a ...
Taboola, a global leader in powering recommendations for the open web, has been awarded the Gold Standard 2.0 Certification by the IAB UK, the United Kingdom’s industry body for digital advertising.
UK – Online ad industry organisation, IAB UK, has set out a series of actions to help companies engaged in real-time bidding (RTB) to be data protection and privacy compliant in response to the ICO's ...